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project management

Why Our Clients Depend on Fractional Marketing Managers

Julieann
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Last time, we covered what a fractional marketing manager is and what they do. Now let’s talk about why they can make a big difference to your company—and your bottom line. 3 Key Benefits to Hiring a Fractional Marketing Manager Benefit #1: Full-Time Resources Are a Big Expense – And Risk Bringing on a manager…
marketing operations consultant

2 More Tips for Working Effectively with a Fractional Marketing Operations Consultant

Julieann
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Last time, we talked about the importance of transparency with your fractional marketing operations consultant to keep the lines of communication open. Today, we share two more tips to help you get the most out of your fractional marketing operations experience. Give Them Full Access to the Team  The marketing operations consultant plays a critical…
fractional marketing operations consulting

How to Work Effectively with a Fractional Marketing Operations Consultant

Julieann
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Fractional marketing operations bridges the gap between the marketing department and the leadership required to achieve those goals. There are many reasons to hire a fractional marketing operations consultant, also called a fractional marketing manager (read about some of them here). Once you’ve hired one, though, it’s important to maximize the relationship from the very…
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