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telecom

Digital Marketing in Telecom: Improving the Customer Journey

Julieann
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With a collective shift toward digital marketing in telecom, the industry needs to find the right notes to hit for sustained success. Digital marketing techniques offer a particularly impactful way for companies to address decreasing customer satisfaction scores for the telecom industry. According to a recent survey by Adobe, the top reasons that telecom companies…
telecom

How Can Digital Marketing in Telecom Catch Up?

Julieann
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Digital marketing in telecom is a priority for many players in the industry today, with a special emphasis on improving the customer experience. As the backbone of the digital age, the telecom industry still lags behind in customer satisfaction. But digital marketing offers the solution that many telecom companies have been seeking. Recent data reveals consumer frustration…
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